Icon Magazine Launch Party - Poster

This poster was designed to promote the fictional launch of a monthly editorial focusing on music and fashion in the Los Angeles area.
    This poster would be seen at the launch party for the magazine, allowing guests to know they have the correct location. It may also be seen inside of the event.
    The theme ‘Expecting Static Showers’ was chosen because of Hollywood and the Television industries’ influence on the Los Angeles area, along with the deserts of California. The television was also chosen for this reason.
    The masthead was supplied by the teacher. Stock photographs were manipulated to create an original image for the poster.

Fur Trade - Event Promotion

Poster and Banner designed to promote The Canadian Museum of Civilization’s exhibition on the fur trade, “The Canadian Fur Trade • Profit & Ambition, 1779-1821”
    The poster was designed to promote the exhibit and inform the viewer of the location, dates, and admission prices. The illustration of a beaver was chosen because of its iconic place in Canadian history and its easy association to Canada’s fur trade.

    The banner was designed to be hung from the curving exterior walls of the museum. As a result of theses curves a scene depicting a canoe of fur traders was used to simulate a flowing river. This piece did not require location or pricing information because viewers would already be at the museum, and is meant to promote the exhibit to people already planning to visit the museum.

    Both the poster and the banner contain similar elements. Colours chosen for both were selected for their aged and weathered appearance. The background in both also features a map of Canada, used as texture. The logo was designed to promote the french heritage of the fur traders featured in the exhibit. The type for the logo was modified in order to create the illusion of being written with a quill pen. The typefaces used for other information were chosen for their legibility.
    All components designed and assembled within Adobe Illustrator.

North American Midway

These four posters were designed to promote a fictitious documentary series for a television network like A&E. Each poster carries a unique headline and image. The headlines all relate back to the viewer and memories they have of going to the midway/carnival.
    The images are night shots to show the lighting of each of the attractions featured in each poster. The colouring of the letters also reflects the bright colours of the midway. Each poster is 10”x12” and were designed using Adobe Photoshop and Adobe Illustrator. 

    Photography used in campaign is stock photography.